In order to access user analytics, go to Analytics from the drop-down menu. From this window, you can monitor usage by

  1. users, groups, newsletters, and inactive users. 
  2. segments or groups
  3. performance of your best newsletter
  4. most clicked or most read stories
  5. a list of inactive users

You can also sort users by their engagement score. A higher engagement score indicates a higher level of engagement with the platform, be it through newsletters or news alerts. You can analyze usage by various tags. You can also get a complete snapshot of your most consumed content by topics with Contify Analytics.

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